Monday, November 14, 2011

Putting the History into Historical Novels

Putting the history into an historical novel is not as easy as it sounds. Although it might seem that just a bit of research and flinging a few facts into the mix will do, trust me, it won’t. Historical novels can be both under- and overwhelming. The first kind either have glaring anachronisms, where the hero or heroine living a few hundred years ago comes out with a thoroughly modern saying, or curse, or pattern of speech/behaviour. On the other hand, some writers positively drown their readers in facts that, while interesting and pertinent, are too much. The story is swamped by an excess of detail. How to get it right? The perfect mix is just enough detail to create the setting and keep the reader in the era without an excess of technical and historical detail. I recently reviewed two books by the same author, Lucinda Brant, who has captured the essence of an age (Georgian England) and made it her own. Deft, subtle touches of details place the reader firmly in the history and society of this abundantly opulent age. For a reader like myself, gently reared on Jane Austen, Georgette Heyer and post-Regency plots, the heroics of this brash, endearing, and vital period in history came as a wonderful surprise. I have included my two reviews in the hopes that they will persuade you to discover this eminently readable and skilled historical novelist.

Salt Bride
The Earl of Salt Hendon, with good looks, fortune, and the reputation of a lover par excellence, could have any woman he pleased just by crooking his little finger. So when he seemingly lost his reason and married a squire's daughter, Jane Despard, Society is aghast. Despite being a noted beauty, Jane's reputation is clouded, an incident in her past having cast a shadow over her marital prospects. What Society does not know is that Jane and the Earl share a dreadful secret: a past encounter that brought them both nothing but misery, misunderstanding, and mistrust. Their marriage four years after that encounter is sealed so that the Earl can discharge a promise to a dying man and Jane can save her stepbrother from financial ruin. Jane holds out the hope that the Earl will finally come to love her. Her husband, alas, is deeply influenced by the scheming Diana, Lady St. John, widow of his cousin and the mother of his nominated heir, his young godson. Can Jane's love prevail and will the Earl finally open his eyes to the Machiavellian maneuvers of the wicked Lady St. John?

It is the year 1763 and King George III is on the throne. Georgian aristocratic life is synonymous with elegance and a devil-may-care pleasure, and the upper classes enjoy a kind of amorality in their love lives. Men, and women, are inclined to take their pleasure where they choose. It is this angle, the tawdry underbelly of high society that the author captures so brilliantly in this eminently readable novel. The rakish, raucous character of the Georgian period is contrasted superbly with the sophistication of the age. The author has created a love story that fans of historical romance will relish. Details of the politics, manners, social mores, and dress are deftly interspersed within the plot lines to fully flesh out the era and the people in it. The author's characterization, even with secondary characters, is accurate and believable. The plot is complex and interesting; the author guides the reader through the maze of misunderstandings without ever giving the game away. The dialogue is witty and sparkling, with the characters' words often belying their actions and vice versa, thus further adding to the love confusion. I thoroughly enjoyed this book and highly recommend it.

Autumn Duchess
Antonia, Dowager Duchess of Roxton, has been in mourning for three years for her beloved dead husband and soul mate. Antonia has lost the man who meant everything to her and it appears she no longer has any enjoyment for life. That is until Jonathon Strang, a larger-than-life, forceful character bursts into her life like a hurricane, and turns it upside down. Although Antonia is easily ten years older than he is, her amazing beauty and enchanting aura soon have him captivated. Jonathon began life as the second son of an impoverished second son. However, by virtue of hard work and good fortune in the colonies, coupled with several family deaths that have put him in line for a title, Jonathon is very eligible indeed. He also has links with the Roxton family that he wishes to pursue, namely, the illegal misappropriation of property that rightfully is his. One of these properties can only be signed over to him by Antonia herself.

Antonia is initially repelled by the buccaneer; a man whose casual manners are almost insulting in a society obsessed with the niceties of conduct. His blunt approach, his sharp brain, his sense of humor and finally his blatant adoration serve to break down her icy disdain. Set in 1777, in Georgian England, against a backdrop of the imminent French Revolution and the American War of Independence, this compelling love story will appeal to romantics of all ages.

I recently reviewed Salt Bride by the same author and was keen to revisit Georgian England. Lucinda Brant has carved a niche for herself in this particular patch of history and she is gifted in weaving both story and history into a compelling read. Passion is the keynote of this novel; abundantly clear in the passion of the main characters, the robust energy of the age, and the pulse of action that creates an energetic and well-paced novel. The author has a wonderful turn of phrase, creating a sense of the opulence and oftentimes excessive luxuriance of the era. Food, drink, clothing, entertainment, appetites are all described in glowing detail in an era that celebrated abundance and sensual gratification. Although this is the third book in a series, and readers would derive even greater enjoyment by reading the first two as well, this story stands alone with enough back history threaded through to keep readers in touch with prior events. Highly recommended.

Both books by Lucinda Brant first reviewed for Readers Favorite by Fiona Ingram

Monday, October 17, 2011

Book Review: Tribe

Oh, for a good book ... one with action,  a layered plot, something interesting like a fresh viewpoint on politics and/or life. I have been struggling recently with finding a 'real' book. By that I mean dialogue, or inner monologue that sounds just like real people would speak, a viewpont that makes me think, "Yes!" or "No!" I read a lot of non-fiction while researching my children's book series and have been disappointed in my efforts to find some fiction to relax with. Many books just do not sound or seem 'real.' Either I don't believe the characters, or I don't like the characters (not a train smash) or else the themes don't grab me. Luckily, reviewing for Readers' Favorite allows me to choose from a wide range of possible me-pleasers. TRIBE is basically an exceptional book. It's the kind of book that is so interesting you wish the author had given you more information, more insight, more detail to chew over while the battle rages on. I will certainly read more of the books this author has already produced.

TRIBE by James Bruno
Meet Harry Brennan, CIA officer and go-to guy on Afghanistan. When his mission in Afghanistan is aborted and he finds himself back in Washington, Harry starts digging until he finds out what everyone doesn’t want him to know. And it comes as no surprise to Harry that it’s all about money, or oil to be exact. As the Western world’s need for oil increases, something must be done to break the stranglehold of the Arab world on oil supplies. A secret deal has been struck to get a U.S.-financed trans-Central Asian oil pipeline to the Arabian Sea built through Afghanistan and Pakistan. This scenario would bring Croesus-like wealth for the oil companies, back-channel cash to politicians and cement American political and economic supremacy in Central Asia at Russia’s expense. It would also force the Afghan allies to share power with the Taliban so pipelines could be built and US troops finally withdrawn. Harry becomes enmeshed in the double and triple cross of the relentless Washington political machine. In a surprise turn of events, Harry finds himself branded a traitor and fleeing for his life from jihadists in Afghanistan and Predator drones in Yemen, a target of his own CIA, while trying to rescue his kidnapped daughter.


This is a brilliant book that is well-paced and -plotted with many interesting layers. The author has created in Harry Brennan a likeable character, with a conscience that compels him to do the right thing. The author is a former insider and the book has undergone US government censorship, which explains the occasional ‘vague’ patch. However, nothing can detract from this riveting read. Harry Brennan’s dry, laid-back inner monologue adds to the appeal of the author’s style. Readers will also enjoy Harry’s pertinent, humorous references to the books, movies, and well-known personalities of popular culture that underscore his worn, somewhat cynical take on politics. The author has an eye for detail and a style of rich description that the eager reader can feast upon. I really enjoyed this book. Highly recommended.

First reviewed for Readers' Favorite

Thursday, September 29, 2011

Not Just a Pretty Face(Book)!


RIP poor blogger!
 I was recently inspired by a blog post to drag myself out of my Slough of Blogging Despond. The post was by the excellent blogger Roni Loren, entitled ‘Is Blogging Dead?’ Please read it. I found myself overwhelmed by the plethora of very much cleverer-than-mine blog pieces, and despite my promise of last year to cut down on subscriptions, I fear they have crept up and I now read even more incredibly intelligent posts. Plus, some of my favorite bloggers I follow now include loads of even cleverer pieces by people I have never heard of; I felt could not compete with them! My blogging enthusiasm died and my ideas for cute, inventive posts withered. After all, I reasoned, how can I compete with bloggers who create wonderful posts about developing characters when some of mine literally just arrive on my computer screen, fully fledged and grown? Sigh. But Roni’s piece got me all fired up again because at least I felt someone understood my problem. Then I just completed a tour with the wonderful World of Ink/Stories for Children and got such a great response I reasoned that maybe there is life after blogging. Still short on ideas, I drew some inspiration from a post by one of my favorite people in the publishing industry Penny Sansevieri. Here’s her take on how to commit social suicide, or something like that.

The Quickest Way to Kill Your Online Success

Penny says: I have a friend who lives in San Diego. She and her boyfriend rented this lovely home outside of the city. They have tons of land, a great house. It was really a fantastic deal. Since they were in such a good place, the rent was cheap and they had no intention of moving anytime soon, they decided to do some minor renovations to the house. This became their "weekend warrior" project. They'd paint, tinker, plant and in the end, they had a great and slightly improved property. Then one day the owner stopped by for a visit. "Bad news," he said, "I need to sell this property and I have a buyer who wants to offer top dollar, in a market like this I'm sure you understand why I need to take it." They had 30 days to move out.

Now, you might think this is a very sad and unfair situation, but it happens all the time. And it doesn't just happen to real estate, it happens online too. It's a great thing, this social networking, but what a lot of people forget is that you don't own the sites you are populating. While Facebook owns the world (pretty much) right now, things could change. But more than that, sometimes a slight "uh-oh" from you and a slight violation of the site's terms of service can cause you a world of grief. We had a client several years ago who built up 5,000 friends on his personal profile. I kept cautioning him about doing promotion on that page as Facebook has rules against doing promotion on a personal profile. He continued to do promotion (though not heavy) and lost his page. He never got it back. His entire tribe of 5,000 people was lost in the minute it took Facebook to pull down that page.

Don't get me wrong, it's great to utilize these tools and promote yourself, but just remember: as much as you might feel "at home" on Facebook, LinkedIn, Google+, YouTube, and Twitter, you don't own these properties. They do. Be smart and make sure you aren't making these sites the center of your success. Here are a few tips to help you own your real estate:

Website. You should always, always, always have a website. I know some authors who use Facebook as their websites. Big mistake. I know other authors who get a website that doesn't belong to them, meaning they are part of a community of free sites they don't own. If the community decides to stop doing websites and goes away, guess what happens? So does your content.

Smart Social Media. One of the things I really recommend is that you center all of your content around your website. That's partially why I suggest linking your blog to Facebook and Twitter. The content starts on your site and gets funneled from there, rather than in reverse.

Other Ways to Promote. Consider other ways to promote your stuff that isn't social media centric. Interviews on (other) blogs or websites, for instance. Yes, you are still putting stuff out there on other sites, I'm not saying not to. I'm saying that you need to make sure that whatever content you put out there is reflected on your site as well.

Duplicate Content. There's a problem with posting huge amounts of duplicate content online, but unless you are pushing hundreds of pieces out a month, I doubt you have anything to worry about. However, the flip side is that you want to make sure you have copies of all the content you put out there. If you're uploading a video on YouTube, don't delete it off of your computer because you think it's "safe" on this site. It may very well be, but if you lose your page or YouTube gets bought (again) and morphs into something else, you're in trouble.

Enhanced Website. When I talked about having a website, I'm not just talking about having a one or two-pager. I mean have a robust site packed with content. Make sure that you have a blog, and you might consider adding a resource section, etc. All information about your books should be on the site (don't rely on Amazon to house this for you) and be sure that any ordering information is on your site as well. Wait! You might ask, is Amazon in danger of going away? Not likely. But as they've shown in the past by pulling down books and buy buttons without warning: Amazon can do whatever it wants.

Gotta love that traffic!
 Traffic. So, the nitty gritty of promotion is what? Sales, right? Sure, and exposure too (though I think you should target exposure first, then sales, but that's another article). If you're sending all of your traffic to social media sites, guess what? Your website traffic is probably pretty low or non-existent. If you send traffic to social media sites guess who benefits? Well, certainly you do in the way of exposure, but long-term this isn't a good plan. Let me explain why.

If you aren't promoting your site as the center of the universe, and instead pushing people to social media sites, then your website isn't getting those super valuable incoming links from blogs, websites, etc. that you are promoting yourself to. As a result, your site will sink in Google rankings. That means if you lost one or more of your social media sites, you could certainly pick up the pieces and start sending people to your site, but that will be a long, hard haul. Better to focus on that now and gather that traffic, along with the buzz you create in social media, so you aren't caught with a zero starting point if anything happens.

You might think that the moral of this story is a slightly paranoid "trust no one" mantra but it's not. It's about protecting your stuff and being a smart and savvy author. You would never open up a store in a mall without a lease that locked you in for a certain amount of time, right? While there are no guarantees in anything, you need to be smart about all of these wonderful, free, not-owned-by-you social media sites. You might do a fantastic job of driving traffic, fans, and likes to various pages. But the reality is that you should focus on what you own, your website. I love my social media sites and yes, it's a widely known fact that I'm addicted to Twitter. Yet they aren't the center of my online universe, my website is. Yours should be, too.

Reprinted from "The Book Marketing Expert newsletter," a free ezine offering book promotion and publicity tips and techniques.

Sunday, August 28, 2011

30 Ways to Woo the Media

There is a reason so many pitches get rejected by the media. On average, the media rejects 95% of pitches they get. How can you become part of the 5% that get picked up for a story? First, you need to know the reasons why pitches get rejected. Keep in mind these aren't the only reasons, but certainly the majority of them:


Uninteresting email subject lines: Often your pitch is judged by the subject line. Make it something interesting, make it a headline or risk getting relegated to the delete bin.

Long emails: I don't know about you, but I hate reading long emails. The media hates it even more, in fact many of my media friends have told me that if they have to scroll through a pitch, they often won't consider it unless it comes from a very trusted source. How long is too long? If you can read it on the screen without scrolling down, you're in good shape.

Non-compelling topics: You won't get attention for your topic just because you pitch it. It has to be timely, unique, and relevant to the audience they serve. Think HUH: Hip, Unique, and Helpful.

An opened email isn't always a sure bet: Even if your email gets opened, it might still get deleted, here's why: For all of the above reasons. Create a tight, focused pitch that isn't too long and stays on topic. This will increase your chances that the media will read it through.

Not relevant: What I mean by this is that it's not relevant to the audience the media outlet serves. Don't think for a minute that just because you find it interesting and compelling that your media target will. For example, I once had an author tell me about the amazing world of fly fishing, and then insist that Oprah would be interested in this topic. Really? I think not so much. Watch the show, listen to the broadcast, or read the blog or publication - before pitching.

A false sense of urgency: Often I find that folks pitching, in order to get noticed, will call upon a false sense of urgency. Yes, it's urgent that we fix our school systems. Yes, it's urgent that we clean up the environment. Neither of these things is going to blow up tomorrow so don't pitch them as though they are. While it might make for a more compelling pitch, it will only serve to paint you as an unreliable and often excitable source. Neither of these is good.

Unknown senders: An unknown source or sender may be considered an unreliable one. It's easy enough to get to know the media long before you start pitching. And I highly recommend that you do so.

Now, let's look at 30 things you can do to make yourself, and your pitches, irresistible to the media!

1) Start early and Focus on Relationships.
2) Connect on Twitter, Facebook, and LinkedIn: get to know your media, connect with any local and national reporters, journalists, and news people via these social sites so you can get to know them.
3) Comment on postings via Twitter and Facebook: comment on their postings and news when appropriate.
4) Facebook birthdays: this is a great way to connect to everyone on your list, especially media. Wish them a happy birthday, they'll appreciate it.
5) Watch those Twitter hashtags: as you follow your media, you'll start to see a trend of most-used Twitter hashtags, I highly recommend you follow them so you can see who else is talking about the story.
6) Blog about them on your site, referencing a recent story they did.
7) Comment on their stories, whether it's on their site or on their media site.
8) Sign up for Helpareporter.com (HARO) and respond to stories appropriate to your topic.
9) Get to know your smaller, regional publications, and also trade publications. Both of these tend to be easier to get to and could offer you some exposure well in advance of your book launch.
10) Get to know your local radio hosts, or the hosts of stations you'll be targeting. Especially in radio, it's great to get connected to the broadcast people as early as you can. They also tend to be pretty accessible.
11) Go to events where you know you might meet some media folk. This is often a great way to engage them on mutual ground. Attending the same event is a great way to start a dialog or relationship with the media.
12) Practice your elevator pitch! What's an elevator pitch? It's a short, succinct description of your topic or pitch. Short enough to keep them interested (1-2 sentences) but long enough to tell the story, or at least the headline.
13) Become a source for your target media: becoming a media source is something we'd all love to do. But this takes time. By getting to know your media, commenting on stories they write and letting them know your area of expertise, you might become one of their regular sources!
14) Become a connector: be the person the media goes to for other experts as well. How do you do this? Whenever you introduce yourself to media, make sure they know your area of expertise and your ability to connect them to other experts who might be helpful as well.
15) Every now and then, I will share a blog post with a journalist that I think will be helpful to them. I don't do this a lot - just every once in a while.
16) Be succinct: define your story in one sentence. Keep it short, sweet, and relevant to your topic.
17) Sell the benefits, not the features. The media cares about what consumers care about, and all they want are benefits.
18) Make sure the media person has all the information he or she needs prior to the interview. This is especially true for late/breaking news. If there are new developments, make sure they are aware of them. This will save them research time and make them look good!
19) Speaking of making media look good, this is your job as well. Yes! It's important to make them look good, give them a set of questions, a synopsis about the book or interview topic and be prepared in case they ask you a question that doesn't seem quite right. Sometimes the person who is interviewing you doesn't get the media packet until 10 minutes before they go on, which doesn't leave them a lot of time to prepare. Be sure to help make their job easy!
20) Jump on breaking news when it happens and be ready when the media calls.
21) Be flexible. If a reporter covering a big story wants to chat with you on a weekend or late at night/early morning, say Yes.
22) Be excited about your topic: if you're not excited, how do you expect the media to be?
23) Never, ever give up. It might take a while for you to hear back, and sometimes (most times) the media won't respond to you until they have a need for your story.
24) Keep it short. Write short emails, always. Generally media folk are on email overload anyway; don't add to that with long, elaborate emails.
25) Think locally when appropriate: craft a local spin to a national story. While local media will always cover local, they love regional angles to stories that are making national news.
26) Stay on topic: when you do get the interview, stay on topic. Don't stray all over the place, you will confuse the media person and you'll end up getting a much smaller piece of a story if you look too fragmented.
27) Respond immediately: even if you are on vacation, reply right away to all media queries.
28) Don't tell the media anything you don't want to see in print. Assume everything you say is "on the record" even if you ask them to keep it confidential. I've seen authors say "well, off the record;" when it comes to media, assume there's no such thing.
29) Avoid slang and industry jargon: it will confuse the media.
30) Be grateful: always. Send a handwritten thank you note after an interview, and even if you didn't get the interview for which you were being considered, send a note of thanks anyway and wish them well on their story.

When it comes to media, get started as early as you can and build those relationships. Remember that while the delete rate of pitches is high, they are still in need of great guests, interviews, and stories. Be all those things and you'll not only be irresistible to the media, but you'll get a lot of placements that could really help launch your career!

Reprinted from "The Book Marketing Expert newsletter," a free ezine offering book promotion and publicity tips and techniques.